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杠杆力

“给我一个支点,我就能撬起地球”——The Power of Lever

 
 
 

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【首发译文】哪怕是最小的礼物也有用的3个原因  

2013-12-30 18:31:10|  分类: Leverer之首译 |  标签: |举报 |字号 订阅

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3 Reasons Why the Smallest of Gifts Matter
哪怕是最小的礼物也有用的3个原因
Leverer 译    From: LinkedIn Pulse     By: Richard A. Moran      December 23, 2013
【首发译文】哪怕是最小的礼物也有用的3个原因 - 杠杆使者Leverer - 杠杆力
 

我在加利福尼亚帕洛阿尔托的安德森·霍洛维茨,一家顶级的风投公司的大厅里等着开会。这里的大厅更像是一个图书馆,到处都是关于投资、科技和商业的书籍。这个大厅里的每个人(除了我)都在等着提出一个想法希望能得到上百万美元的资助。房间里的压力与紧张十分凝重。为了避免屈于这种心情,我从书架上拿下一本书,而这这本书中有一个装着纸条的信封。

纸条是手写的而且是从一张大纸上撕下来的。上面写着,“恭喜,宝藏发现者!现在留下一些你自己的财富(并随便汲取这里的东西吧!)”署名是一个心和“4SQ”。在签名下面是一张Foursquare公司的贴纸。我环顾大厅四周看看是否有人在开玩笑。没有。甚至根本没人注意。

这张字条可能是前些天或者一年前流下的。没有人曾对这本关于企业文化的特别的书感兴趣,除了我。

信封中是两张一美元的支票,一张我从未听说过的国家的货币,几张公共交通的付费票和少许商务名片。我欣喜若狂。就像是我中了彩票一样;我不敢相信我的好运气。我拿走了那两美元并花了他们但却保存下了字条作为我找的纪念品以及一个小礼物的提醒。

小礼物改变了我的一天并让我考虑一些小的手势作为礼物。为了改善他人的态度和观点,有时候需要的是一个微笑,为你身后的人付路费或者让电梯门多开上那么几秒钟。你们都当过这些馈赠的接受者而且知道那是什么感觉。你同样也知道当一个给予者是什么感觉,而且那种感觉有多好。

作为一个领导者,以下便是为什么小礼物也很有关系的原因

在工作场所中很少有什么让人愉快的惊喜。我们都知道那些不受欢迎的惊喜例如成本削减和坏家伙们,但是想想你上一次得到的好的惊喜,无论它有多小。一份令人开心的受欢迎的惊喜必定会是大有帮助的。

很少有礼物没有交换条件。销售代表带来红酒但千万别认为这里面没有一点不可告人的动机以及对于回礼的期待。一个真正的随机友好行为是当没有任何回报渴望的时候。

小礼物的回报远远超过与美元。一个手势就能树立一个好的品牌形象。比如,因为那遗留下来的两美元,我现在已经是Foursquare的大力支持者了。

这不是假日才有的东西。小惊喜礼物在一整年里都非常重要,并且可以建立起一种体制以及信誉。甚至更好的是有时候小礼物的要求很小或者根本不需要花钱。

至于我在安德森·霍洛维茨大厅里留下的“财物”呢?我希望它已经被发现了,并且已经让找到它的人欢笑了。

 

英文原文:

I was in the lobby of premier venture firm, Andreessen Horowitz in Palo Alto, California waiting for a meeting. The lobby there is more like a library, with books on investing, technology, and business all around. Everyone in the lobby (except me) was waiting to pitch an idea in the hopes of getting funded with millions of dollars. The stress and nerves in the room were pounding. To avoid succumbing to the mood, I pulled a book off a shelf and in it was an envelope with a note inside.

The note was hand scribbled and ripped from a larger piece of paper. It read, “Congrats, Treasure Finder! Now leave some swag of your own (and feel free to take what’s here!)” It was signed with a heart, and “4SQ”. Under the signature was a sticker from the company foursquare. I looked around the lobby to see if others were in on a joke. Nope. No one was even paying attention.

The note could have been left the day before or a year before. No one else had ever been interested in this particular book about corporate culture except me.

In the envelope were two one dollar bills, a note in another currency from a country I never heard of, a few tickets good for fares on public transportation and a few business cards. I was ecstatic. It was like I had won the lottery; I couldn’t believe my good fortune. I kept the two bucks and spent it but saved the note as a memento of my find and a reminder that small gifts matter.

The little gift changed my day and had me thinking about small gestures as presents. To improve other’s attitudes and perspective, sometimes all it takes is a smile, paying the toll for the guy behind you or holding open an elevator door for that extra few seconds. You all have been the recipient of such largesse and know the feeling. You know too the feeling of being the giver and how good that feels.

As a leader, here is why small gifts matter…

The workplace consists of very few pleasant surprises. We all know of the unwelcome surprises like cost cutting and bad apple people, but think of the last time you had a nice surprise, no matter how small. A pleasant and welcome surprise goes a long way.

Very few gifts come without a quid pro quo. Sure the sales rep brought over some wine but don’t think there isn’t a little bit of an ulterior motive and expectation for a return on the gift. A real random act of kindness is when nothing is expected in return.

Small gifts have a return far in excess of dollars. A gesture can build a brand of good things. For example, for the two dollar leave-behind, I am now a big foursquare supporter.

It’s not a Holiday thing. Small surprise gifts are important all year long and can build an organization and a reputation. Even better, small gifts sometimes require small or no money.

And the “swag” I left behind in the lobby of Andreessen Horowitz? I hope it has been found by now and that it made someone smile.


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